
Reflect, restore and uplift through sound and art
Step into a world where sound is more than just noise — it’s a pathway to reconnecting with your most authentic version of self.
Bianca Lee invites you to explore the extraordinary power of sound. As a therapeutic sound artist, educator, and DJ, she creates immersive experiences that awaken presence, inspire reflection, and help you reconnect with your authentic self.
Our collaboration with Bianca led to a visual identity that encapsulates her transformative work. Central to this identity is a butterfly motif derived from a mirrored decorative ‘B,’ symbolizing the transformation clients undergo through her sound therapy. The wordmark features interlocking letterforms that strike a balance between Bianca’s free-spirited nature and her scientific grounding, inviting curiosity while maintaining professionalism.
To enhance the brand’s identity, we incorporated textured elements that evoke sound vibrations. These noise and gradient textures unify the visual representation and immerse the audience in the auditory experience Bianca offers. This carefully crafted visual identity positions Bianca Lee as a beacon of transformative sound therapy, inviting everyone to step into her sonic sanctuary and rediscover their truest selves.
Step into a world where sound is more than just noise — it’s a pathway to reconnecting with your most authentic version of self.
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Night Shift is a multi-faceted design studio with a brand-first mentality. That means we look at digital experiences, consumer touchpoints and product design as expressions of your brand, and create strategic connective tissue between all areas of your customers experience.
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