WE BELIEVE: BEAUTY HAS MERIT DESIGN IS STRATEGY GOOD THINGS TAKE TIME
WE VALUE: KIND INTERACTIONS ARTISTRY & CRAFT SUSTAINABILITY OVER GROWTH
WE DON’T: TREAT EMAIL LIKE INSTANT MESSAGING TAKE SHORTCUTS SUPPORT DISHONEST DESIGN
WE PROMISE TO: INHERIT RESPONSIBILITY FOR THE BRANDS WE CREATE AND ENFORCE EQUALITY AMONGST AGE, BODY TYPE, GENDER, SEXUALITY AND ETHNICITY.